Target: U.S. Department of Defense • February 2023

Ad & Article Campaign: Countdown to 2027 - Where to Start Implementing the Zero Trust Strategy for the Department of Defense

I developed the ad, drafted questions and facilitated the SME interview about how to implement a zero trust architecture.

Target: U.S. Department of Homeland Security • February 2023

Article: To Safeguard Critical Infrastructure, Go Back to Basics

I ghost wrote this article that called attention to the cyber challenges and solutions for protecting critical infrastructure.

Target: Veterans Administration • October 2023

Webinar: Future of Health

I made sure the company's artificial intelligence SMEs were part of this government panel about AI benefits and what to beware of.

Target: Federal government agencies • May 2023

Social Media: LinkedIn

Speaking engagements and social media are essential activities to promote thought leadership to customers and influencers.

Target: City and County Government Leaders • October 2017

Demand Generation: Vitality Index

I created this program for local governments to assess their library's performance. It resulted in a contract to manage a public library system.

Target: City and County Leadership and Influencers • March 2017

Video: Privately Operated Public Libraries

I produced this video of local government leaders describing how libraries run by private companies deliver great value and better outcomes.

Target: City and County Government CIOs • June 2016

Handout: Technology for Any Library Need

I created sales support material highlighting how the company deploys technology to help public libraries serve their communities better.

Target: Librarians • January 2017

Case Study: Community Engagement at Germantown Library

This success story underscored positive outcomes at a library managed by my employer.

Target: City and County Government Leaders • April 2017

Article: California public libraries show resiliency

I placed this article in an influential publication to show the need for cost-effective library services.

Target: General Contractors • October 2010

Advertising: Give it the Shaft!

Click to see full ad.

Target: Customers and Employees • October 2010

Newsletter: Micropiles Keep Difficult Geology in Check

I created this newsletter as another way to connect with customers and keep employees informed of company news.

Target: General Contractors • October 2010

Article: When Good Things Happen to Bad Soil

A story about my client in Building Washington magazine described how rammed aggregate piers improve soil and support new construction.

Target: Local Maryland businesses. • January 2012

Publisher - Arundel Business News

I sold this weekly business publication after building a base of subscribers and advertisers.

Target: Retirement housing providers • January 1995

Editor - Spectrum Magazine

I sourced and wrote stories about senior housing and assisted living during the early days of that industry. As editor I managed contributing writers and oversaw layout, design and production.